Retail & Ecommerce
Sell online and in store, without doubling the admin.
Independent retailers and online brands need an ecommerce site customers trust, stock that stays accurate across channels, and marketing that turns browsers into buyers.
The digital picture for retail businesses
Many Northern Ireland retailers sell in store, online and through social media at once. Each channel brings sales, but also orders to process, stock to update and customers to keep in touch with.
Growing online sales means getting the fundamentals right: fast product pages, a smooth mobile checkout, clear delivery and returns information, and campaigns tracked down to the product and the pound.
Systems we can build for you
- Click and collect with time slots
- Trade customer ordering portals
- Stock sync between shop and website
- Subscription and repeat orders
- Product-level sales dashboards
Examples of what we can design and develop, scoped to each business.
Common challenges
What tends to hold businesses back
Stock in two places
Shop and website stock updated separately and often wrong.
Checkout drop-off
Customers add to basket and leave.
Marketing without measurement
Ads and social activity with no clear link to sales.
Repeat custom
No system for bringing customers back.
How we help
Practical solutions, joined up
Ecommerce websites
Platforms configured properly, or bespoke ordering where your process needs it.
Connected stock and orders
Integrations between your till, website, accounting and fulfilment.
Paid and social campaigns
Shopping, search and social campaigns with sales tracking.
Email marketing
Welcome, post-purchase and win-back journeys.
Solutions we can build
Relevant solution concepts
Clearly labelled illustrations of systems we can design and develop. They are not client projects.
Retail & Ecommerce
Click and collect ordering platform
Online ordering for a food producer or independent retailer, with collection slots, local delivery, subscriptions and stock that stays in sync.
Explore the conceptManufacturing & Engineering
Management reporting dashboard
A single live dashboard that brings together sales, operations and finance data from the systems a business already uses.
Explore the conceptLocal Service Businesses
Lead generation campaign
Search and social campaigns sending visitors to fast, focused landing pages, with tracking from click to enquiry.
Explore the conceptRelevant services
Services for retail businesses
Ecommerce Websites
Online shops, secure checkout, payments, order management and bespoke ordering.
Learn more ServiceSystems Integration
REST APIs, webhooks, Stripe, CRMs, accounting, booking and ecommerce integrations.
Learn more ServiceGoogle Ads & PPC
Search campaigns, keyword strategy, ad copy, conversion tracking and budget management.
Learn more ServiceFacebook & Instagram Advertising
Meta Ads for leads, traffic and sales, with creative, audiences and reporting.
Learn more ServiceEmail Marketing
Campaigns, newsletters, automated follow-ups and permission-based lead nurturing.
Learn more ServiceConversion Rate Optimisation
Landing pages, forms, calls to action, customer journeys and A/B testing.
Learn moreFAQs
Questions we're often asked
Can my shop till system sync with my website?
Many point-of-sale systems offer integrations or APIs. We will check what your system supports and recommend the most reliable approach.
Do you handle delivery to the Republic of Ireland?
We can configure delivery zones and rates, including cross-border options. Customs, VAT and regulatory requirements for cross-border selling should be confirmed with your accountant or adviser.
Should I use a marketplace or my own shop?
Many businesses use both. Your own shop gives you control of the customer relationship and margins; we can help you plan the mix.
Let's talk about your retail business.
Whether it's a simple website or a complex business system, tell us what you're trying to achieve and we'll recommend the right approach. No jargon, no obligation.